FFARCH

Architecture firm 

Based in Geneva, FFArch is an architecture firm dedicated to creating spaces that combine functionality, clarity and timeless aesthetics. They reached out to me as they did not yet have a logo. I designed their visual identity by creating a logo and developing a graphic universe that reflects their architectural vision.

 

CREDITS

Branding

Graphic Design

By Aménis Fil

 

For the logo, I used a minimalist typeface that I modified by adding a negative space in the letter A, symbolizing architectural openness and bringing lightness to the composition. This adjustment make the logo more contemporary while keeping the sobriety of the original design.

The color palette is built around shades of green, paired with beige and warm greys to create a natural and calming atmosphere.

It reflects the firm’s environmental sensitivity and its commitment to sustainable architecture, aligned with ecological technologies and responsible materials.